My kind of 4th
Those of you who’ve read the blog for any length of time know I love birthdays. I share a (nearly) half birthday with the United States and enjoy celebrating this event in my own special way. Today’s blog post will take a look at those everyday events in my life that I believe truly celebrate America (not Canada – I like those folks, but they had their day on Friday). Before we start, I just want to point out that I’m not a fan of fireworks. When my kids were little, their Dad would drag them off to a fireworks display through which the girl would scream and the boy would either cry or hide while Mom had a peaceful hour at home. These days the girl takes in KaboomFest in Red Bank … and I’m not quite sure what the boy is...
Guerrilla Girls Exhibit at Rutgers
This past Tuesday, I headed up to New Brunswick to see an art exhibit with @mswas and @yuricon. Surprising in a number of ways, not least of which was seeing @mswas so soon after attending a concert in Asbury together, I not only enjoyed the exhibit but, more important, loved the discussion these images produced both during our time there and at lunch afterwards. Entitled “Feminist Masked Avengers: 30 Early Guerrilla Girls’ Posters” and presented by The Feminist Art Project at Rutgers (my alma mater), this small exhibition included posters, books, and videos produced by all incarnations of Guerrilla Girls over 3 decades. If you’re unfamiliar with this activist group but you know me well, you won’t require a long explanation of their...
A Backpack in Paris
I love serendipity, both the concept and the movie. Within a 48 hour time span, I watched Up in the Air and Midnight in Paris for very different reasons. The former I chose to watch with my 6 eCommerce students as their last assignment in an effort to put some of the pressure of graduating and going off to college in perspective. The latter I was lucky enough to see for free with @sfadem because, when your daughter works at the movie theater, you get to see movies for free. I’ve been a Woody Allen fan since the mid 70′s when it seemed like he released a movie a year. We all know how he fell out of favor, and his Mia period never did much for me, but this European discovery tour he’s been on the past 5 years or so has been lovely. The...
My Foodtown needs Foursquare
On Monday, I attended The RealTime Report in New York. I’ve been blogging about the various case studies over the past few days, but today I’ll take a look at one of the many informative panels. Another part of #RLTM was the panels on various real time topics. My personal favorite was “Real Time, Right Place: Getting Customers to Check In” especially since I’m conflicted about the value of geolocation social networks like Foursquare. The best observation of the day came from this discussion: Groupon deals encourage new users, Foursquare rewards loyalty. From a marketing perspective, that’s brilliant (and simple), and for a consumer like me, this clarified their use and makes it easier for me to know when and why to use...
Bravo Conquers Social TV
Anyone who’s read my blog posts over the past years or knows me in real life must know how much I LOVE Bravo. Now, the whole Housewives series leaves me cold, but I was hooked by Jonathan Antin and Jackie Warner way back when and watching Top Chef is sacrosanct in my house. (Don’t get me started on Top Design.) This past Monday at The RealTime Report in New York, Lisa Hsia, Executive Vice President of Bravo Digital Media, and Mark Ghuneim, CEO of Wiredset Trender, presented a case study of Bravo’s foray in to social tv. Bravo’s fans are passionate and the majority are early adopters who engage online often, both true of this blogger. The first attempt to combine social media and traditional broadcast grew into Bravo’s real time...
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